Iconic Aussie energy drink V Green has undergone a major flavour change – the first in more than 26 years.
Described as a “taste lift” by parent company Frucor Suntory, the new flavour profile offers drinkers a “smoother, fruitier flavour.”
WATCH NOW: How to clean mould off your kids’ drink bottle. Article continues after video.
In an official media release confirming the change, Frucor Suntory Chief Marketing Officer for Oceania Allison Yorston said that the new energy drinks were now “easier to enjoy than ever before.”
RELATED || ALDI launch affordable ‘fakeaway’ range
“We know how much our fans love V Green and we invite them all to pick up a can and give it a go. Over the past 26 years since its inception, V Green has amassed an incredibly devoted following. It has become an iconic choice for those seeking an invigorating and optimistic boost to carry them through the day.”
She went on to add that the refined flavour profile embodied everything longtime fans already “cherish[ed].”
But it’s not just the flavour that’s been given a revamp, the packing has been given an upgrade as well!
“In addition to the taste lift, you will notice the ‘V-boosted’ V logo, boasting a modern product design that mirrors the positive energy of V Green alongside an enhanced, more delightful drink,” added Allison.
If you’d like to try out the new flavour for yourself, 4x 250ml V Green can packs and 330ml single cans are now available to purchase nationwide.
250ml single cans will be on shelves shortly according to Frucor Suntory.
The cans will join the existing range which consists of V Blue, V Green Sugar-free, V Blue Sugar-free, V Tropical Tang, and V Raspberry Lemonade.
Related stories
Native ad body.
Native ad body.
Native ad body.
