Months before Samantha Armytage left her plum TV gig on Sunrise, rumours were rife that she and co-stars David Koch and Natalie Barr were no longer on good terms.
Now, three months after her shock departure, New Idea hears Sam could be about to blow the breakfast show out of the water by releasing a bombshell memoir!
WATCH: Sam Armytage and hubby Richard Lavender spill wedding secrets
Certainly, Sam didn’t hold back ahead of leaving Sunrise, describing the world of television, which she worked in comfortably for over a decade, as a dangerous environment full of “narcissists” and “psychopaths”. But now it’s believed the 44-year-old could go even further, with rumours she has been quietly approached by a leading Australian book publisher to pen a new tome.
“She has her sights on her next big project, which by every report will be a blockbuster tell-all book about her years at the helm of Sunrise,” explains a source. “She has the most extraordinary memories on just about everyone at the network since the day she took over as main host from Mel [Doyle] – no-one is exempt!”
Sam, who secretly married husband Richard Lavender last year, is no stranger to putting pen to paper.
In 2014, the accomplished journalist wrote a self-help book entitled Shine.
But our insider insists her days of wholesome life advice are over, with Sam instead focusing on spilling her best secrets from behind the scenes of morning television. And while she’s had her new podcast, Something To Talk About, to keep her busy since she left Sunrise, Sam is still hungry for more.
“She would be looking at Sam Mac’s recent success with his book and, knowing Kochie and Mel have both penned books, she’s thinking: ‘Easy, I can do that!’”
Last week, Sam did not mince her words in her weekly newspaper column, in which she revealed she has unfollowed people on Instagram “who annoy or irritate” her.
It was not long before it became evident the star did not follow Nat or Kochie, despite them still following her page.
“Sam has made no secret that she’s really no longer close with her former workmates, except for Sam Mac, Edwina [Bartholomew] and, of course, her bestie Kylie Gillies,” says a Channel Seven insider, who maintains: “The whisper around the corridors is she’s planning a huge ‘whooshka’ and will stop at nothing to spill the beans on the notoriously tough TV industry.”
Interestingly, the source says Sam might even be expected to delve deep for the book and discuss her private life – despite keeping details about her marriage under lock and key.
“Publishers these days expect warts and all – they won’t settle for fluff. She’ll be expected to give up a lot of never-heard- before details,” reveals the industry source.
“Who knows, maybe we’ll finally find out just exactly who the ‘narcissists’ and ‘psychopaths’ that she worked with are at long last!”
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