The introduction of the Big Pack Value range comes after Coles released their survey findings on the spending habits of over 9000 Australians. Findings revealed 85% of Australians "are making changes to minimise the cost of their grocery bill", which rises to 92% for young families.
"We know Australians are looking for ways to lower the cost of the weekly grocery shop and our Big Pack Value range offers households savings on the essentials they are reaching for week after week,” Coles General Manager for Health and Home, Deb Galle, said.
“By offering products in bulk, we hope to take some pressure off the weekly shop, and with some of the products lasting families almost a year, customers can also save time shopping by stocking up," she continued.
These bulk-buy deals will be available to shop in Coles stores nationally until Tuesday August 29.