Sam seemed to take the comment with humour, adding, ‘A lot of cooks’ as Kochie and Mark Beretta laughed.
But Natalie Barr looked less amused, as another musician joined in, commenting, 'Samantha, whenever you're ready come to the Cook Islands and we'll give you a good time!'
The embarrassing run of events began yesterday as Samantha threw to an earlier segment.
‘Sam Mac, you’ve had a humdinger this morning in the C*ck Islands,’ began Samantha, before realising exactly what she had just said, quickly correcting herself by blurting, ‘Cook Islands.’
Samantha and the team then dissolved into laughter, with the spotlight turning to Sam Mac, who was standing in an outdoor shower recess at one of the tropical destination’s top resorts.
‘Well I mean I can either pretend that didn’t just happen, or I could just enjoy it,’ he cheekily replied, before crumbling into gales of laughter.
‘That actually just happened…. Hi ABC!’
Always the professional, Sam then composed himself enough to the promote a travel deal to the islands.
Whether travel to the destination now spikes or declines remains to be seen.
WATCH: Samantha Armytage's raunchy slip of the tongue shocks on Sunrise