Their food blog Pinch Of Nom had over sixty thousand visitors within six months and is now the UK’s most visited food blog, and they have 1.5 million followers on Facebook
The cookbook sold 210,506 copies in its first three days on sale in the UK. That's 45,000 more than any other non-fiction work has sold in a single week since current records began in 1998.
What's so good about Pinch of Nom?
> The meals in the book are all “healthy recipes that don’t taste like diet food.” The duo have transformed many traditionally unhealthy (but delicious) takeaway meals like pizza, kebabs, cheesesteaks and chicken satay into ‘fakeaways’ that still taste amazing but with much fewer calories.
> Most of the recipes in the book can be prepared in under 30 minutes.
> Each recipe has been tried and tested by 20 Pinch of Nom community members to make sure it actually is easy to make and is healthy and full of flavour.
Pinch of Nom is published by Macmillan and is available online and in all good book stores.