The full range contains three hydrating bases and and five active ingredient cartridges, which you can combine in up to 15 different ways to customise a moisturiser that is perfect for your own individual needs.
While the Clinique moisturisers have become icons in their own right – the Dramatically Different Moisturising Lotion in particular, which is one of the three bases – they are purely for hydration.
So, instead of collecting a range of different serums, moisturisers and various other products – it is all in one product and it is all for YOUR skin type.
You can visit any Clinique stores to find your Clinique iD and take home a free trial - Yes please!
Just like that, we see the end of ‘basic’ skincare and the era of personalised skincare begin.