The lawsuit alleges that KKW Fragrance 'has been marketing, promoting, and is now selling a ‘Vibes’ perfume. The ‘Vibes’ perfume comes in a bottle that is a similar to that of the Registered Vibes Logo.'
The documents also claimed that 'there is a strong likelihood that consumers will be confused into believing that Defendant’s Vibes perfume is Plaintiff’s product or that it is authorised, endorsed, sponsored, or approved by Plaintiff,' or conversely that the marketing company is somehow affiliated with Kardashian.
Vibes Media’s lawsuit is seeking both unspecified damages and an injunction to keep KKW Fragrance from continuing to sell the fragrance. The company also included an order for KKW Fragrance to turn over all unsold perfumes so they can be destroyed.