Ritchie is no stranger to appearing in her underwear, modelling in her 3rd Jockey campaign, Kate credits her self-confidence to motherhood. “Being shot in my underwear is far from the most comfortable I will ever be but there has been a new-found confidence in my own skin since becoming a mother.”
Clearly the author and mum to 4-year-old Mae knows the importance of being a positive role model to both her fans and her daughter and feels it’s important to reduce the negativity women inflict on themselves. “By being aware every day of the example I am setting to the little mind I’m nurturing at home I can also be kinder to me and retrain some negative thinking. It’s a win win.”
Apart from choosing the right underwear, what makes a woman powerful according to Kate? “Using her power in a respectful positive way” Kate tells New Idea “displaying confidence and authority along with kindness goes a long way in my books”.